Custom made frames for John Lennon, Audrey Hepburn, Michael Caine,  Princess Diana,  and Peter Sellers brought Oliver Goldsmith notoriety. In the 50’s and 60’s, he brought fashion to the forefront with spectacles. Many of those pieces have been reissued for the current collection of sunglasses and dress glasses, giving it a definitive classic retro look.  But most importantly, this family run business (since 1926) has always stuck to same philosophy when designing frames. It is just three simple letters. “QEC”. Which stand for “Quality, Elegance, and Comfort.”